Quoting James Dillard

from blog Simon Willison's Weblog, | ↗ original
If you try and tell people 5 interesting things about your product / company / cause, they’ll remember zero. If instead, you tell them just one, they’ll usually ask questions that lead them to the other things, and then they’ll remember all of them because it mattered to them at the moment they asked. — James Dillard Tags: entrepreneurship,...