But does it help you ship?

from blog Thorsten Ball, | ↗ original
Whenever I’m not sure whether I’m spending my time on the right thing I ask myself: does it help me ship? If what I consider working on is not the thing we want to ship itself, but lies in the vast grey area of software projects where I could write code all day long without the user ever noticing, this question helps me decide whether to drop it...