Years are magic wands

from blog Applied Cartography, | ↗ original
A couple folks wrote in responding to Vibes and years asking how I did annual planning. I start with a question: "if I had a magic wand, what things would I want to change about the business?" My answers can be concrete or abstract; they can be lofty or object-level. They just have to be the right answers, and they have to be honest. For...