Why “Outcomes Over Outputs” is Flawed Advice – Outputs? Outcomes? Even considering both is insufficient.

from blog Jens-Fabian Goetzmann, | ↗ original
“Outcomes over Outputs” is a mantra that has swept the product management and product development community over the last couple of years, even leading to a major book outlining the concept. At the core of the paradigm is the insight that just…